Led by the Ministry of Agriculture and Food, the Buy BC program is dedicated to promoting high-quality food that is grown, raised, and processed locally in communities across the province. Through initiatives such as logo licensing, cost-shared funding, retail partnerships, and a robust marketing campaign, Buy BC aims to connect consumers with regional products while fostering support for farmers and local businesses.
Industry
Government, Agricultural
Services
User Interviewing, Usability Testing, UX/UI Design